KDP Reports in a Nutshell

Are you confused by Amazon/KDP Reports?

You’re not alone. Amazon/KDP Reports can be confusing.
Let’s try to make them more understandable.

The first thing that causes the most confusion and distress is their rolling 30 day accounting. One day you look at your total books sales and see 50 sales; the next day you look and see 35!  Is Amazon playing with your sales? No, they’re using a 30 day rolling accounting system.

Let’s use October as an example. October has 31 days. On the  30th day, you see your sales at 50. You’re happy and hope that next month will be even better. On the 31st, you check your sales again and can’t believe that they’ve dropped to 35! How can that be???
It’s that tricky 30 day accounting system! It’s only given you sales from October 2nd to October 31st (30 days).   It doesn’t count the 15 sales that were made on October 1st because that would be 31 days.

OK, now that we’ve gotten the accounting out of the way, let’s talk about the reports themselves.

Selecting Reports will bring up the Reports Dashboard with lots of good stuff:

Here you can find many different reports: Sales, Historical, Month-to-Date, Payments, Pre-orders, Promotions, Prior Months’ Royalties,  and Ad Campaigns.

Let’s focus on the graphs and charts in the Sales Dashboard.

Graph #1

The first graph shows units ordered in the past 30 days. It includes paid eBooks, Free eBooks, and Paid paperback. Yes, once again, it’s the Rolling 30 days, but by clicking on the down arrow you can change the date range.


Graph #2

The second graph shows you the number of e-book pages read in both the KU (Kindle Unlimited) and KOLL (Kindle Owner’s Lending Library) programs. You received royalties based on the number of read pages.


Royalties Earned Chart

Here you can see your Royalties Earned, both eBook and Paperback:


Reports Beta

Amazon has created a new Reports format. It’s in Beta testing, but you can use it now.

This is the Sidebar

You may prefer this cleaner looking report.

Whichever one you choose, you will have all the sales information
with just a few clicks of the keyboard.


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