1 – Avoid Alliteration. Always.
2 – Prepositions are not words to end sentences with.
3 – Avoid clichés like the plague. They’re old hat.
4 – Comparisons are as bad a clichés.
5 – Be more or less specific.
6 – Writers should never generalize.
Seven: Be consistent!
8 – Don’t be redundant; don’t use more words than necessary: it’s highly superfluous.
9 – Who needs rhetorical questions?
10 – Exaggeration is a billion times worse than understatement.
